WRITING

Creative and strategic communication planning for blogs, website, emails, digital and print design, social, and more.

EMAIL COMMUNICATION

My career started in email and marketing communications. While I started by simply writing event emails, editing financial articles, and sending out RSS newsletters, I jumped into the strategy side of things to implement entire email communication plans and drip campaigns to better engage with inquiries. Now, I identify and build out communication plans that resonate with specific target audiences, include key points of messaging, and create a consistent, on-brand communication flow to keep brands top-of-mind.

BLOGGING

Throughout my career, I’ve built a small portfolio of blogs I’ve personally written – however, where I really thrive, is as an editor. They say those who can’t, teach…well those who have no time, train and delegate.

I’ve trained and managed multiple writers on style and approach to blogging, acting as “editor-and-chief” before the articles hit the web. My focus is on ideating the brand stories and building fully integrated campaigns that increase traffic, key messaging, and, every marketers favorite, SEO.